Friday, September 6, 2019

EXPO 2020: Providing youth an opportunity with its Internship Program

This newly launched Internship Program is designed to help the Emirati youth in order to understand the wider paradigm of the Exhibition industry. It is thus an opportunity for the youth to learn every aspect of the exhibition industry and career opportunities in the allied industries as well. This Internship program is well designed for both undergraduates and recent graduates from Emirati Universities to be delivered by the highly efficient professionals from across the globe.
Expo 2020 is one of the prestigious events to happen in Dubai, UAE and team working towards the success of this event has already managed larger events across various countries. It is considered to be a good move by the organizers for the Emirati youth and their future career. It is also said to be aligned with its vision of empowering the youth.
This newly launched Internship Program is designed to help the Emirati youth in order to understand the wider paradigm of the Exhibition industry. 

For more updates on expo 2020 dubai visit http://www.exhibitionglobe.com

Indian Fashion Expo 2018 – Vile Parle, Mumbai

Fashion is changing rapidly and in order to bring the industry closer, Indian Fashion Expo is being organized by the eminent names of the Industry. The Indian Fashion Expo is to be held for 2 days in the heart of Mumbai on the dates 28th September and 29th September 2018. The ultimate motive of organizing this exhibition is to bring the experts in the industry together to work in collaboration, share the platform, share the idea and deal with everything together. The goal of such an event is to bring the greatest people from the industry together from across the country. It is expected to be a classy event with the help of leading fashion professionals, Individual experts, and fashion houses.
Indian Fashion Expo will be a great platform to meet and communicate with the who’s of who from the Fashion Industry along with various leading manufacturers, wholesalers, buyers, and sellers.  It will not only be considered an awesome event for your business but it will do a lot to safeguard our culture as well.
Take a step to be a part of this exhibition.
Address :-
28th Sep, 2018 to 29th Sep, 2018
Hotel Sahara Star, Navpada, Vile Parle East, Vile Parle, Mumbai, Maharashtra, India

5 TIPS FOR FIRST-TIME EXHIBITORS

Are you exhibiting for the first time? It can be very exciting to plan for your first exhibition but it can be equally challenging as well so that you don’t skip anything and face last moment hiccups. Taking active part in any exhibition can be a useful technique to promote your business, products and brand across the world. It can help you gain easy access to the global word and put your business ahead in your sector. Exceptional Tradeshow booth designs can make wonders to your booth/stall visibility in any exhibition. Let us understand the best 5 tips to excel in any exhibition being a first time exhibitor:
  1. Reach Organizers Early: Organizers plan an exhibition well in advance and start booking the booths early so that the logistics can be managed well. Organizers even provide early-bird offer for booking the booth to exhibit your company and products. So, don’t ever miss the chance of discounted rates to book your booth. It can also help you plan your exhibit well-in-advance to reduce your last moment stress.
  1. Know the Participants: It is always better to know the participants of an exhibition. You can very well checkout list of participants like List of Exhibitors andList of Visitors/Attendees.Knowing competitor exhibitor can help you understand and plan better. List of attendee can help you plan your marketing and branding plan. You can design your booth designs, booth communications, marketing collaterals, etc. as per your target audience. You can also communicate about your exhibit with the attendees even before the start of exhibition by sending them emails or approaching them through social handles.
  1. Participate to Network: Since it will be your first time experience, don’t try to over sell. It is always better to network and build good relations and sales will automatically follow. Don’t forget to keep regular checks and follow ups with your booth visitors. Not only visitors but also the exhibitors are important for your business. Your competitor may be looking to join hands with a similar company to jointly work on something, so stay connected to them as well if possible.
  1. Keep Booth Engaging: You might have designed your booth well, have awesome creative brochures, but have not kept best staff at the stalls. Remember they are going to leave first impression of your company on the attendees. Ensure you have your enthusiastic staff at the booth to engage well with the visitors. Train this staff well so that they know almost everything about your company, goals and the product.
  1. Make Noise: it is very important aspect if you are exhibiting. You will be spending huge sum to ensure your exhibit gains the needed traction. Don’t skip the online power of promoting your presence in the exhibition. You should start promoting your presence in the exhibition well in advance through email marketing, social media campaigns, whatsapp marketing, etc. You should aggressively promote so that people in business are aware about your participation.
 Exhibiting for the first time can be a daunting task but ensure you have right team to take it ahead. Get a good consultant if your existing team doesn’t have relevant experience. These suggestions can surely help you achieve better ROI and open land of opportunities for your business to grow manifold.
Originally posted on http://bit.ly/2lzlEQi

Thursday, September 5, 2019

VR technology to buy you an edge over competitors in exhibitions

Exhibitions can be crucial to all and any kinds of businesses. There are several niches in business and corporate that draw a huge amount of business leads from organizing exhibitions. In a world, when digitization of the way people communicate and deliver their ideas to the masses has definitely seen a lot of change, we need to go with the wind and try to adopt these ways as soon as possible.

Virtual reality: the new reality

In such a scenario, one should make every attempt to cash on this particular piece of technology to attract the visitors to your stall and also enhance the quality of visitor engagement. There have been several breakthroughs in this particular direction such as Facebook’s Oculus Rift, Project Morpheus, HTC’s Vive and many other DIY kinds of VR tech. Each of these VR gears enable the user to connect with the ideas more and improve the manner in which he/she receives the message that you, as a business owner wish to convey.

Why VR

So far the mention of VR technology entails a H2H (i.e. Human to human) communication and the various businesses and corporate entities who are so very engaged in building connections with the masses as the target for enhancing their marketing and sales capabilities.
By going to a brand’s presentation and the brand image they form in the minds of their customers at the exhibition stand, a fair assessment could be made as for what exact message it delivers and how it would help grow its business. We get the chance to feel, touch and draw in one on one with brand representatives and it’s these activities that produce more grounded brand associations subsequently.
The virtual reality technology sector is anticipated to be worth $30 billion by 2020 and the future has been dubbed as the time of the virtual reality. We are all acquainted with VR ideas for B2C as this type of visitor engagement at the exhibitions opens up numerous potential outcomes and new sources for making sales and subsequent revenue generation.

How to use VR

In an exhibition, by using this technology VR can permit a person to be put in a predetermined situation and shall have specialized data conveyed rapidly which makes for a truly immersive experience in learning, saves time through limiting mix-ups and augmenting ROI. A VR travel wearing a headset can be really overwhelming. Messages can be passed on in a completely immersive, exceptionally engaging and instructive way.
However this makes it a desolate affair and the span can be negligible. Presently on the off chance that we take the individual’s VR enterprise – wherever that might be – and think outside the Google cardboard box, we could make another truly indulging experience.

What does VR OFFER?

The view from inside their headset is anticipated onto a few screens for the individuals who go by to see. All of a sudden a fan is turned on and pointed in the headset wearer’s course, some solid impacts are included and the participants detect kick in and they begin to wobble dubiously. The group of onlookers that has now assembled in the walkways thinks that it is interesting to watch and they all are energetic for their turn.
Originally posted on  http://bit.ly/2lyPvZ9

HITEC Dubai 2019 is all set for November

One of the most awaited events “HITEC Dubai 2019”, i.e. Hospitality Technology Exhibition and Conference is slated to return in November 2019. The coveted conference will take place on 12th and 13th November 2019, with Dubai's Department of Tourism & Commerce Marketing as destination partner.
Being the largest hospitality technology exhibition and conference, the event is expecting more than 2,500 visitors and industry stakeholders providing USD 75 billion worth of Middle East buyers access to the world's prominent experts and hospitality technology solution providers.
Dubai has earned the top rank globally in 2018 in the share of FDI in artificial intelligence and robotics. As per a research report, the emirate attracted $21.66 billion FDI in high-end technology transfers in three years. The wait is over for all the HITEC stakeholders.
Originally posted on http://bit.ly/2kjHuXP

Hubilo’s launches an Entirely Automated Event App-Builder

Hubilo is a renowned company providing an enormous range of solutions and features to event planners and event organisers across the globe that helps them engage a large number of attendees. The All-new App Builder released in the month of August has several new integrations and upgradations to provide a better experience for the attendees at a business event.
Hubilo is India’s first organization providing an end-to-end online solution in the form of Event Management Software Suite. Having powered global events like GES 2017 and Africa Tech Summit, Hubilo gained useful insights into the event apps and its trends.
According to Vaibhav Jain, the founder and CEO of Hubilo, the organization prioritizes the effortless navigation of the event app and with the solid feedback system, it has made possible to understand the attendee’s requirements better.
“The vision we had in mind was to automate the entire process of app building for the event organisers”, Vaibhav said.
Hubilo’s Event App-builder has built a number of options to simplify the event app creation processes for the event organisers. The range of customizable features includes customizable login process, adding Custom Weblinks, New Menu Screen, Live Polls, Live QnA, Scan QR code, Gamification section and so on. Hence, self and trouble-free customization implemented throughout.
With a more user-friendly interface, creating an event app from Hubilo’s dashboard has become a smooth process where the client will just need onboarding and rest is simplified for him. This new app builder is totally advantageous for the event organisers.
The event organizer can also analyze the event via the event analytics section integrated into the App builder. From the total attendance to the engagement analytics, everything can be calculated which in turn provides the organizer with an idea of the Event ROI.
Hubilo’s feature set also includes event registration, event ticketing, event website, event apps, event networking, on-site check-in, RSVP engine and so on.
The event app builder devised by Hubilo, promises event attendees with a seamless event app experience.
Originally posted on http://bit.ly/2lzPZ0W

Wednesday, September 4, 2019

10 Lead Generation Tactics that Exhibitors Need to Know

To generate the best leads and networking at any trade show, business owners should always focus on solutions. Business owners can collect the needed information using various applications and devices with ease. By using the below mentioned ideas, business owners, marketers and even the trade show attendees can generate leads without much trouble.

Conduct a Webinar or a Seminar

Webinars are the latest ways using which businesses can connect with their consumers. Videos attract the attention of the readers more than an article and they can convert a lead into a customer. Webinars can include information about the new products or solutions and business owners can also add a course or a guide to the webinar which is related to the business. By adding the value to the webinar through education, business owners can make the viewers watch the complete webinar.

By Using CamCard

It is quite normal to end up with a number of business cards when one attends a trade show. Tacking all these business cards, inputting the data into the phone and to reach out to the clients requires a lot of time. Instead of going through the monotonous process, business owners can use the app CamCard which can be used on Windows, iOS and Android devices. The application can scan and also read cards in 16 languages. The users can take the snapshot of the cards and the app then automatically copies the information from the card and saves it. The user can later add notes about the individual and also set reminders. The information thus saved can also be synced and shared with ease.

Exit-Intent Pop-up

Visitors do not like to see interrupting pop-ups when they visit any website. Many people also tend to leave a website when they see a number of pop-ups. Businesses are thus wasting money if investing in pop-up advertisements. Instead of making a pop-up ad appear right away, it can be placed before the visitor leaves the website. This way, reader would have already spent some time checking the website and thus they might show some interest in the content of the pop-up too. As per companies like WP Beginner, the technique has boosted the rates of e-mail subscription by 600 percent.

Using AdWords for Event Marketing

With a number of trade shows and events happening every year, business owners find it hard to reach out to their target audience for every event. Instead of sending numerous emails with offers and event invites to clients, firms can use AdWords for the marketing of their event. AdWords is sold through Google and can be purchased for some target keywords or also for conference titles or the name of the company. Once the advertisements are live on the web, they help in developing new leads for the business and also help create that additional interest in the event.

At Phone Charging Stations

Every person who attends a trade show would carry a cell phone. As attendees will spend a lot of time inputting phone numbers, talking to new clients or taking notes on their phones, the battery life of the phones soon starts to die. Smart booths can be used to buy or rent the charging stations for the booth. When the phone runs out of power, people rush to these phone charging stations for charging their mobiles. This way, the company will have an option to get a new customer who might be interested in their products or solutions. The displays can be placed directly so that people who come to charge their phones at the charging stations can look at the display and learn more about the booth.

The QuickTapSurvey

Companies that have to conduct surveys and also capture data can make use of the QuickTapSurvey application that can help to collect information with ease. The app can be used for market research or to capture data and hence is ideal to be used at trade shows. Using the app, the companies can now collect feedback, generate new leads and also track the contact information. The app can also be used both online and offline and can be accessed with ease. The app also has an intuitive design, and the technology used makes it easy to analyze the data in real time. The app can also be used for sending of automatic emails for any immediate follow up of leads.

Promoting Media Mentions

Whenever a company gets mentioned in the top news outlets, they have a good opportunity for exposure. For example, XYZ Company gets mentioned by a reported named John Smith for a trade show. If the company is smart they will pay for the news article to get advertised online. As the news article gets additional advertising, the articles get a boost, thus providing exposure to the brand.

Using Mobile Applications

Businesses can use various applications at the trade shows that can help to generate leads. These apps are specially designed with special features that help to track consumer behaviors and geo locating attendees. Some of the applications also send out notification to smart devices when the company’s booth is ready to close. This is considered as a smart lead generation technique, considering the increasing number of smart phones that are in use today.

Wearables

Wearable watches and the pedometers are great tools to promote products from fitness industry and the same strategy can be used at the trade shows. Companies have achieved success by using name tags and lanyards that have data collection chips. When the name tag of the attendee is pressed against the name tag of the exhibitor, the data is transferred, making it simple to retrieve any leads. Due to the ease of use, participants willingly share the personal information just with a swipe as it hardly takes a second to do.

iCapture

iCapture is known to be the latest of the apps that can be used for trade shows and companies. Like other apps, even this can be used to customize surveys, using which users can create questions, compile the contact details and also send out automatic emails.
By using the right technology, businesses and exhibitors can boost the ROI of their trade show. These new technological developments make it easy to generate and also track leads from every trade show one attends. Companies can now streamline the complete process with ease, by using the above mentioned tips.
To know more about Event marketing visit us on http://www.exhibitionglobe.com
Originally Posted on http://bit.ly/2lZBfsv

5 Hacks that can help you organize an exhibition or event successfully

The event marketers usually get to have a turbulent relationship while organizing events, exhibitions and cultural gatherings. Those who dream about hosting great, successful events long to find a perfect event organizer and an organization that can offer the required services but often end up settling an ill-planned set up of an occasional fling.
It’s not everyone’s cup of tea to host an event that gets successful outputs and has every element that makes it perfect. And there are very few renowned, reliable exhibition organizers with capability of organizing events at a reasonable market price.
The main objective of this blog is to show you how a good event is organized and how you could adapt your style to organize an exhibition or event that runs successfully.
The thought of organizing a great exhibition without a reliable planner seems pointless. Making sense of the event ideas and requirements you’ve collected actually takes up more time that you don’t have. But the thing is you want your exhibition stand to look great and something that turns heads…
  1. Take exhibition and your favorite events just like your first date, and give all your attention to it. Make sure you are ready to invest all your time and efforts to the event. Learn to love what you are doing and always be eager at finding out ways that can help you improve your exhibition success. It is always asked to calculate your cost of event and other expenses in simplest terms.
  2. Be specific and clear about your objectives. You can always measure your event’s success by setting up your goal. Set an objective you want to achieve up by organizing the event. And then sit on to work upon the metrics that can be used to try the methods that can help you reach your aim. You can also set up a tangible numeric data and seek out for the figures post-event.
  3. Be positive and devote more love to your event. Your event needs consistent love and affection so that your objective meets its destination and the businesses grow into a stronger long term relationship. Always make sure that all the important metrics are being considered as possible and that the true results are measured smartly.
  4. Now that you’ve spent some of your precious time in working through the negatives, it’s your turn to celebrating the positives. You appreciate everything the event planner tells you and keep it in mind that all your actions affect it and hopefully improving your work and understanding of subject with time. Having started tracing the right metrics for your business you will be able to use the results that can further improve your ROI.
  5. Align exhibition goals with broader and more prosperous business goals, for it will allow you to make a big name for your businesses.
For more information visit us on http://www.exhibitionglobe.com

Originally posted on http://bit.ly/2krbOiY

Related Tags:- #events2019india  #exhibitionbranding

How to find right event to exhibit?

It is important to do your own research before exhibiting in any exhibition. In order to maximize returns from your exhibition stall, ensure that you are aware of your visitors’ list and their profile. You should also try to understand and get idea about your visitors’ category and possibility of converting them into your customers.
Exhibition Organizer maintains record of every exhibition data i.e. of Exhibitors and each Visitor. You can request organizers to share visitor data record of past events. Some organizers may share expected visitors list and their profiles so that every exhibitor can plan their marketing and branding accordingly. It will also help the exhibitor to plan and finalize if they should exhibit in the event on the basis of the data shared by the organizer.
If you get an opportunity, try to reach out few of the exhibitors of past events. If it is multiple day event and you get the chance, try visiting the event on the very first day to effectively plan other days in the event on the basis of appearance and its success.
Points to consider for deciding participation in an exhibition:
  • Venue
  • Date, Day and Timing
  • Cost of setting up a stall
  • Cost of Visitors (Free/Paid)
  • Event Type and Frequency
  • Number of Exhibitors
  • Number of Visitors
  • Organizer Success in past events
Other Key decisive points:
  • You can ask the event organizer to share historical data and reports of past events
  • You can request for audited proof of number of visitors of past events
  • You can ask the organizers about marketing plan and their target audience
  • Check if the Organizer is member of Exhibition and Event Association
  • Check if the Organizer has any Industry association or endorsement
  • Check track records of exhibitors
    • Number of events in past
    • Number of years in business
    • Financial Strength
    • Credibility in the business community
Do your thorough research even before planning to exhibit in any exhibition. It is great to introduce or launch any product in an exhibition if the footfall is good in terms of visitors.
For more information visit http://www.exhibitionglobe.com
Originally Posted on http://bit.ly/2lQS4Wm
Related tags:- #Events2019india #eventstorming

Top 10 Popular Trade Show Giveaways 2019

TRADE SHOW GIVEAWAYS 2019

knowing that most of the exhibitors are going to gift promotional giveaways products like a pen, diary, bag, keychain, pen drive, etc. in Trade show Giveaways 2019. As a Trade show item, you can try to manage something different and unique Trade show giveaways. Unique promotional products can do wonders and can be a smart choice for gifting to engage the visitors. You should emboss the name of your company on the gift so that it can leave the permanent mark on your visitors’ mind. This helps in positioning your brand to your potential customers.
Today there are a number of options when it comes to giveaway for your exhibition giveaways in both costs effective and quality centric manner. Brand your product such that one can remember forever and it gives relevance to their life.
Let us understand the best options of Trade show giveaways ideas for 2019 that can be effective as well in all means no matter if you are the first time exhibitor.
  • Key Chain: Simple yet useful option for your promotional giveaways options. People carry keys so they need a keychain. There are fair chances that most of your consumers may use your gift so don’t forget to have your brand identity embossed on the keychain.

  • Power Banks: Charge your power banks so that your cell can be charged while you are on the move. It is the most useful gift option for people carrying multiple cell phones and has continuous use of it for business or personal purpose.

  • USB Flash Drive: The more we are moving toward technological advancement, the more we feel to have the storage memory. Gifting USB flash drive can be very useful especially if it is having both Phone and laptop adapter to connect.

  • Metal Bottles: It can be slightly expensive but may be very useful and can be carried at multiple locations. It has longer durability as well so you stand better chances of being with your potential customers.

  • Stationery: Stationery items like Notepad, Pen, Bags, Diary, Paperweight, etc. can be good options if you are planning to stick to this type of gifting. It can be useful to the person and you can plan to gift any of those or make a nice pack of all the items with your branding embossed on it.

  • Reusable Bags: It can be very useful especially if it is reusable bags. Let your visitors carry your bag wherever they move with your brand identity on it.

  • Solar Phone Chargers: Be with the time. This year plan for Green tech because that’s going to be big. Solar phone chargers are not only used to charge your phone on the move but also are environment-friendly. It can be of regular use to your visitor.
For more information visit us on http://www.exhibitionglobe.com

Originally posted on http://bit.ly/2lXxTpV

Related tags:- #Tradeshows2019 #tradeshowmarketing

Tuesday, September 3, 2019

Tips to Improve Audience Engagement During Events

After the Audience Engagement Before Events Article. In this Article, we cover the tips to improve Audience Engagement During Exhibition Events. Your event will be a good show if you use these tips to increase the Audience Engagement during Exhibition Events.
Plan Compelling Sessions and Speakers
In the Events, People are attending to learn, network, and share experiences, tips, or information. During Event, a visitor is not  Engage with those company stalls who do not have anything to offer them. So, make sure you have to ready with compelling and informative sessions and well-known speakers during the events. This way, Audience engagement increase during Events.
Do Live Polls to Increase Audience Engagement During Events
During a session or Events, have the speakers integrate a live poll. It is not that it makes the session more interactive, but it also allows marketers to collect data of Visitor. Which can be used for future events to make them more relevant and helpful.
Have a Great Booth Design 
It is an important one because getting people engaged and visiting booths can be very tricky. Event Manager Blog gives great examples of ways to make your booth intriguing for attendees.
Provide a Game or Competition During Events

To increase audience engagement: preparing competitions, awards, or games is a great way. For example, you can prepare the Industrial Related Quiz and give them a chance to win Airticket tours etc. To win these prizes, Visitor had to visit  “booth” So more visitor engages with our product in the booth.
Use a Mobile App
Today, Smartphone take the whole industry so here also Mobile play an important role to increase visitor engagement. To increase audience engagement use of a Mobile App is another good idea. I know that this is not something new and groundbreaking, but they are very effective.
For more information visit http://www.exhibitionglobe.com
Originally posted on http://bit.ly/2lrAaJH
Related tags:- #events #audienceengagement

Points to consider while creating Checklist for your next tradeshow

Are you a B2B business? Are you planning to exhibit in the next tradeshow? If the reply is YES, then you should be carefully planning for it.
As an exhibitor, you should have the checklist ready for all the stages, right from the planning of your exhibition till the end. You should be aware of the reason for exhibiting in the next tradeshow; it can be anything and everything. It is understood that you might have done your research, analysis and calculation about cost of exhibiting and the return on the investment expected from your next exhibition. You should also be aware of the expected visited profiles, prospects and conversion expectation to attain maximum profit out of the investment planned. 
Most important element of your checklist will be“Budget Control”. You should plan and spend your budget wisely during all the phases of your planned tradeshow. You can consult for your cash flow from the experts in your industry. If you are exhibiting in the next tradeshow, try to talk more frequently to the Organizer to know more about the planned exhibition and its expected footfall and profile of visitors. Identify “Nice to have” and “Must to have” pointers in your checklist and don’t waste your funds on the things which are not so important. Most of the companies try to experiment with unwanted things and go wrong in their planning. Get help from experts to create your checklist who can guide you in framing it to achieve your business objective.
Few important pointers to keep in mind:
  • Analyze and Finalize Stall Space in the exhibiting layout
  • Registration and Confirmation of your stall
  • Design your Stall and get it built
  • Signage, Graphics, Prints and all the marketing materials
  • Shipping, Installing, Dismantling the stall built in tradeshows
  • Insurance
  • Electrics, Flooring, Audio Visuals, Screen, Projector etc.
  • Staffing Requirement for the tradeshows
  • Travel & Accommodation arrangement/tie-up
One thing is to be kept in mind that size of the exhibition stand is not important for one to drive leads or sales. You should have skilled, well trained and knowledgeable team on your exhibition stand to represent your company. Humans can communicate and induce the visitors better than any other medium of communication. Every exhibition is different and needs special attention as per its USP, Organizer, scale of exhibition, Profile of visitors, etc. Revisit your checklist to ensure you have missed almost nothing.
For more information visit http://www.exhibitionglobe.com

Originally posted on http://bit.ly/2jZMxMM

Relaited tags:-  #tradeshows #b2btradeshows